Complete Car includes comprehensive roadside assistance
General Motors South Africa has activated a ‘Complete Care’ strategy for new and existing customers of Chevrolet, Opel and Isuzu products. The initiative will ensure a consistently satisfying and valuable ownership experience and instil trusted confidence in the brands. This follows on from GM’s Silver Award in the recent IPSOS customer study.
“Chevrolet, Opel and Isuzu have a line-up of great-value, high-quality vehicles, including The Chevrolet Cruze, Opel Corsa and the Isuzu KB, to name a few” said Brian Olson, Vice-President Vehicle Sales Service and Marketing at GMSA. “With Complete Care, we are delivering an outstanding ownership experience to match.”
Some of the key components to Complete Care include:
• 5-year/120 000km warranty
• Free around-the-clock roadside assistance
• Customer Care Centre support
• Complete Service Mobile Apps
• Maintenance by GM-certified technicians
As part of the roadside assistance promise, GM will cover its customers by organising free accommodation, a rental car, safety at roadside repair and then return the car to a convenient place once the repairs have been completed. This compliments a growing dealer network with all centres equipped with the latest analytical systems.
Brian Olson concluded, “Our customers here in South Africa just, like those elsewhere around the world, have high expectations. With Complete Care, we seek to deliver a consistently satisfying and truly valuable ownership experience. Our goal is to demonstrate to our customers that we truly care about them throughout their ownership experience.”
