110% Customer Commitment

Posted on 05 August 2010 by Scott Hayes

Earlier this year Renault announced its 110% Customer Commitment campaign, which aims to make cost of ownership more attractive to buyers of any new Renault model thanks to a 5-year/150 000km warranty.

Today the French manufacturer has gone one step further, by launching their ‘Satisfied or Reimbursed’ initiative – the first of its kind on the local market.

Renault say, “if, for whatever reason, a customer is not satisfied after purchasing a new Renault, bring it back within 30 days, and Renault will reimburse the purchase price.”

Terms and conditions apply, but there are no hidden clauses, and the offer is discussed in detail with prospective buyers to ensure complete transparency.

The new initiative highlights Renault’s commitment to improving the after-sales service and support of its cars. Xavier Gobille, MD of Renault SA, says “The Satisfied or Reimbursed campaign demonstrates our unequivocal confidence in the Renault brand, its products and the services we offer”.

So you wouldn’t buy a Renault?

Posted on 13 January 2010 by Scott Hayes

Renault South Africa has announced a new 150 000 km / 5 year warranty that comes standard when purchasing any of the brands latest models. This includes the Twingo, Clio, Logan, Mégane, Scénic, Koleos and Sandero, all of which have been launched in the past 10 months.

The new warranty forms part of the manufacturers 110% Customer Commitment campaign, which aims to make cost of ownership even more attractive to owners and potential buyers of any new model.

“The extended duration of our product warranty underscores the confidence that we have in our new range across-the-board,” says Régis Fricotte, Vice President of Marketing at Renault. “It is a very exciting step for us and we believe is great news for anyone in the process of making a buying decision.”

Renault’s new warranty positions the brand ahead of its closest rivals in this area of quality and brings it on par with the offerings by Hyundai and KIA. Fricotte added “While they might be leading in the volume stakes, Renault has overtaken them in terms of affording our customers ‘peace of mind’ motoring. “In fact, we believe that our new warranty period together with our service plans on the majority of our product range makes Renault the leader in After-Sales support programmes.”