Volkswagen AG heard that Facebook’s CEO, Mark Zuckerberg, drives a Golf GTI. Having access to the world’s largest social media network (around 1.5 billion monthly active users) at one’s fingertips, meant that the chance to butter up the young Zuck is clearly an opportunity VW could not ignore. Although purely a marketing stunt, we’d like to think that the young CEO might issue VW with a similarly courteous public response at some stage.
