Following a recent online chat with members of the public, General Motors’ North America president, Mr Mark Reuss, and Director of Global Communications Technology, Mr Christopher Barger, revealed that GM is considering a two-door coupe version of its popular Cruze model.
Mr Reuss strongly suggested that a Cruze coupe may be in the pipeline, which would follow GM’s product offering history as well as the competitors’ offerings in the segment.
“Two-door Cruze is a nice idea, and it may show up in the global market” said Mr Reuss. “As we have two-door (Chevrolet) Cobalts currently, we would naturally look at a Cruze two-door, but I believe our small car portfolio will be way beyond what it is now, so a two-door something still is needed.”
The US market also remains very interested in Australian-sourced ZETA platform-based rear-wheel drive sedans (Commodore and Statesman), with Mr Reuss saying such offerings could “quite possibly” show up again in the near future. When asked if GM would be moving away from the production of larger trucks and SUVs, Mr Reuss responded with:
“GM was primarily a truck based portfolio in the past, we see that gas (petrol) prices are volatile at the least,…
We need to be a company that is agile and responsive from a capacity and sales standpoint. So, GM will provide in a fast way, the products that the market demands—quickly and with high quality and safety as we do today,…
So, that includes the vehicles that have a great duty cycle for work, play, and commuting efficiently and safety with a lot of fun and style.”
Mr Reuss also addressed questions concerning the recent dip in sales for the Cadillac brand, but showed confidence in a return to previous volumes in the not too distant future.
