All-New Subaru Impreza arrives in SA
25 years since Subaru first appeared in South Africa, the fifth generation all-new Subaru Impreza sedan has launched in South Africa – It is the first Subaru to be built on the new Subaru Global Platform which allows for improved safety, efficiency, and more dynamic handling. It won first prize in the 2016/2017 Japanese Car of the Year Awards and it is the first car to win the coveted Insurance Institute for Highway Safety(IIHS) Top Safety Pick ++ award AND the Japanese New Car Assessment Programme (JNCAP) Grand Prix Award – the highest safety rating ever recorded by the JNCAP.
According to Ashley Lazarus, Marketing Manager of Subaru Southern Africa, this car is a game changer. “This car has shifted the goalposts and defies the conventions for a car in this segment. It’s a whole new class in terms of driving dynamics, interior tech and refinement and of course, safety. Owners will be surprised at the all-round ability and features of the new Impreza.
The New Impreza could be one of the safest cars on our roads, and additional safety features available at launch are: Steering Responsive Headlights; High Beam Assist, and Subaru Rear/Side Vehicle Detection which includes Blind Spot Detection, Lane Change Assist and Rear Cross Traffic Alert. Steering Responsive Headlights turn in the direction of the corner as per steering inputs, spreading more light across more of the corner for safer driving.
The launch model for South Africa is available with a choice of eight exterior colours and two interior colours.
At launch (June 2017) the Subaru Impreza 2.0i-S Premium CVT is available for R399,000.
Subaru has upgraded the 3-yr/100 000km Warranty to a new 5 year / 150,000km warranty period as standard, specifically for the new Impreza. The 3 year / 75,000km standard Maintenance plan is upgradable to a 5 year / 150,000km period at a subsidised rate to the customer.
In October 2017, the 2.0i-S will be joined by two additional Impreza models: The 2.0i Lineartronic CVT standard grade model and the EyeSight® equipped 2.0i-S ES Lineartronic CVT which will be the flagship of the range. These are already available for pre-order through the network and will be offered, at this stage, with the same Warranty and Maintenance Plans. Pricing is to be confirmed closer to October.
